Introducing A Social Media Management Tool

We’re excited to bring a new support service to you that will make it easier for you to manage your social media presence, and will give you access to ready-to-post content. CoSchedule is a third-party platform that we have been testing for the past three months with Janeé Gordon, franchisee from Grand Prairie, TX. And now we’re rolling it out to the whole network.

A Calendar-Based App

CoSchedule is a calendar-based application that allows you to manage all your social media profiles from one location. You can create new posts, or re-run old posts, schedule posts for the future, or re-schedule a post from the past. The best part is that you will receive ready-to-post content in your calendar, that you can choose to use as-is, edit the content, or reschedule the timing of the post. This will round out your messages, so you don’t have to do all the work of creating all social media content.

We’ve been testing this platform for the past three months and have found it to be quite powerful, yet simple to use. To get started, we’ll have an introductory conference call with Tesa, our customer service person from CoSchedule. During this call, we’ll explain what the platform does, how we’ll use it, how we will integrate your accounts, provide a timeline for getting you up and running, and answer your questions. We have two options for this introductory conference call, simply sign up for the one that works with your schedule. We’re excited to get you onboard, and bring you this new technology as part of your marketing and technology franchise support.

Introductory Call

We have set up two identical introductory conference calls, please fill out this form no later than Wednesday, February 27 end of business, and choose the one that fits your schedule. Instructions for joining the call will be sent via email prior to the call.

Small Business Marketing 101

Whole books and many consulting businesses have been built around small business marketing, so there’s no way we can cover this topic thoroughly; however, there are a few basic steps you can take to ensure you are implementing basic good marketing practices for your franchise.

1. Leverage Social Media

If you are not on social media under your franchise name, do it now! With our new marketing partner, Amp My Brand, you have the resources you need to set up your social media accounts correctly. Reach out to: info@snagglefoot.com, for assistance.

Which social media platforms should you be on? That’s a common question, and while everyone has an opinion, the best platforms for this type of business are (in this order):

Facebook
Instagram
Twitter

If you already have social media accounts set up, congrats! You will be able to take advantage of a key franchisee benefit: social media posts. These ready made posts are available for you to use as-is, edit, post on your own social media account, or delete and make your own posts. This is made possible through our new technology platform, CoSchedule. We’ll have a conference call with all franchisees to introduce the technology and explain the benefits, and how it works. So stay tuned! The goal is to have everyone on it by April 1.

2. Create Local Awareness

Join local networking groups, business associations, community groups, etc. This allows you to connect with other small business owners, and widen your network of resources. You can also participate in local pet events such as walks for the animals, local community parades, or even as a speaker at an event. When participating in an event or venue, the Home Office can help with planning, advertising, general appearance, messaging, booth design, etc.

3. Online Advertising

There are two types of online advertising to consider:

1. social media
2. search

They each serve a different purpose. Social media advertising could be either promoting a post that is performing well, or it could be an actual ad developed specifically to drive people to your website to get more information about your franchise. As we integrate our new social media management tool, CoSchedule, we’ll have a way to tracking your most effective posts, and measuring the effectiveness of advertising expenditures. More on this to come.

Search advertising is what you see when you Google a service or product. These ads are highly effective at driving new people to your website, based on search terms, such as “dog walker in Grand Prairie”.

If you want to engage in online advertising, please reach out to the Home Office for assistance. We can help you make smart decisions about how much to spend, and how best to spend it. Send an email to info@snagglefoot.com.

4. Doorhangers

When it comes to getting the word out, sometimes the old standby tactics work the best. We have branded door hangers that can be personalized to your franchisee. This is a good use of your staff if they have down time, or something that is done one a week. To do this well, use a local map of your area, and section it off. They systematically walk the neighborhoods/businesses to distribute the door hangers. This is a very effective way of getting the word out about your business. And when combined with a free initial consultation, this can drive incremental business your way.

This is only the tip of the iceberg on tactics you can implement to drive more business. We’ll expand on these in future newsletters. If you have questions or comments, or want to share what has worked for you, please send us a note: info@snagglefoot.com

How One Pet’s Death Affects Us All

Just two months ago, in December 2018, a Houston couple hired a dog walker through Wag! The dog died while in the care of that dog walker, and the couple said they were given conflicting information concerning the circumstances of the dog’s death, and never received full details of the incident. Wag! offered to pay for the cremation costs, but only if the couple signed a non-disclosure agreement. The couple felt Wag! was trying to buy their silence, and they took to social media to tell their story. Of course this made national headlines.

In light of this tragedy, pet parents are more likely to question the background and qualifications of those who care for their pets. Those places with pet care certifications, such as doggie day cares and kennels, may see a boost in business as pet parents look for guarantees of safety and staff that is properly trained.

This terrible tragedy underscores the importance of our role as a member of pet families. We are trusted with the care of a valuable member of the family, plus we are entrusted with a variety of personal information, access to property, and other private data and access. We believe it is absolutely critical that you take the following actions to ensure a nightmare like this doesn’t happen:

1. Review basic first aid procedures/emergency protocol with all staff
2. Ensure all client contact data is up to date
3. Check to make sure your insurance is up to date and in force
4. Take this opportunity to reach out to your clients and discuss your standard operating procedure in case of emergency
5. Always report any unhappy owners, difficult situation, or pet incident to the Home Office – we can help!

While every step should be taken to ensure that pets are kept safe and owner’s expectations are met, unforeseen circumstances will happen. Keep in mind that even if an incident isn’t as devastating as the death of a pet, take the time and make the effort to acknowledge pet owner’s concerns and always act in a compassionate manner.

And finally, remember that you don’t have to handle difficult situations on your own. You are part of a network of experienced business people, and you have the backing of a solid Home Office team to help you navigate any difficult situation. Don’t hesitate to ask for help.

Are You Being Watched? Probably.

More and more of your clients will have indoor and/or outdoor cameras. It’s a new technology that is here to stay, and it also means that we will have to be aware of it and adjust accordingly.

In the past months, we had a few ‘he said, she said … and the camera shows’  situations. Since it’s still relatively new technology, some clients literally hover over the camera feed. There can be misinterpretations, technical glitches and yes, even situations where our sitter/walker did something that was caught on camera.

To get ahead of this, we’d like to offer some suggestions:

When entering a private residence, you, your sitters and/or walkers just need to act as if they are on camera and be aware of your actions.

Verbalize your actions so your intentions are documented.

Sometimes an action had been interpreted differently than it was intended, and images alone from the camera feed have left things open to interpretation. So yes, talk to the pet! For example, let the pet know … ‘since I just picked up your poop, let me wash my hands’ , or, ‘oh, my pen just died, I think your person has a pen here in the drawer’ , or, ‘Oops, I forgot something in my car, let me just go and get it’.

Watch your language and what you say.

You are entering the residence as a professional, and even though the human client isn’t there, a camera will record every word. Please don’t drop a four letter word, keep your opinion on the decor or cleanliness of the home to yourself.

Also, something as innocent as fitting a nick name to the pet – might be cute to you, but the pet owner might see it differently. We know of a situation where a person was taking care of a horse, and called it a “pony” – affectionately – but the owner was offended. She had a horse, not a pony!

Finaly, concerns you have about the pet, the treatment of the pet, behavior issues, etc., please don’t express those during your visit since it could be recorded, but do so in a direct discussion with the client.

Be Honest.

Trust – piece of mind – is one of the key elements in your relationship with your client. If your documentation does not match the camera feed, it will raise a red flag. If you need to cut a visit short, were late, missed a chore like topping off a water dish, etc., be honest in your documentation and possibly leave an explanation. People will trust what they see with their own eyes over a note you leave, so please make sure both match.

If you have any other tips or suggestions, we’d love to hear them. Send your comments to: info@snagglefoot.com or post them on our Snagglefooter FB page: https://www.facebook.com/groups/SnaggleFooters/

Are You Tired Yet?

The start of a new year is a busy time – perhaps the busiest of the year! In addition to your day-to-day operations, you are:
  • Wrapping up the previous year
  • Getting ready for taxes
  • Planning the upcoming year
  • Dealing with unplanned events

And this comes on the heels of the end of Q4 activities, which are stressful! The fourth quarter of the year is typically busy with three major holidays, including Thanksgiving. Since Thanksgiving is the busiest travel time of the year, many of your customers are in need of pet services. Juggling the customer needs with your staff availability sometimes means you are pitching in. And then January arrives without any let up in demand for your time.

Handling The Pressure

So how can you retain your sanity when all around you is in chaos and you feel overwhelmed? We know it’s a challenge. But we also know you need to do something to ensure you stay strong – for your business and for your own family. By doing just a few things differently, we believe you can positively impact your business and your life.

Our Sanity Checklist

  • What gives you life? Each of us requires something different to recharge our energy. Some of us need to spend time with a group of friends or family, and afterwards we feel rejuvenated and excited. Others get recharged by spending time alone. Or walking. Or meditating. Or any number of other activities. Give yourself permission to take 20-30 minutes per day and focus on just that one thing that brings life to you. This will pay dividends in your business and your personal life.
  • Do you really need to do that? Look for tasks that can be delegated. Just because you always have done the data entry (or scheduling, or running errands, etc.), doesn’t mean you should be the one to do it. What is the best use of your time? There are certain things that only you can do. Let go of the other tasks and assign them to others. Will they do it perfectly, or just the way you do it? Is that ok? Yes. Delegate intelligently and you will be happier now, and in the future, as your staff begins to learn new tasks. If you want help thinking through the best way to delegate, we’re happy to conference call with you and work through it. We want your life to get more enjoyable. 😉
  • What can wait? You are under a lot of pressure to get things done right now. But does it really need to be done today? Do you really need to get the data entered today? Do you actually have to go to the bank today? When you are feeling overwhelmed, the first step is to make a list of everything that needs to be done. The go back and start prioritizing the items. Prioritizing is a critical step to being efficient. There are only so many hours in a day. What is the best use of your time? Of your staff’s time? What things MUST be done today? What things would be NICE to get done today? Knowing the difference will allow you to let go of some things in favor of focusing on the critical items.

What are some things you do during the fourth quarter and new year to help keep your sanity? How to you juggle work and family? We’d love to know and we’ll share your ideas with the rest of the network. We want you to not only survive the holidays and new year, but thrive.

Franchisee Of The Month: Janeé Gordon

JaneePepperandSweetie1
Each month we plan to feature a different Snaggle Foot franchisee. Our hope is to connect you with one another:
to provide a sense of community,
to foster relationships,
to encourage you to be a resource for one another; and,
to help you know your fellow franchisees.

This month, we begin in Grand Prairie, TX with franchisee, Janeé Gordon.

SF: How long have you been a SF franchisee?
JG: I’ve been a franchisee for 4 years now.

SF: What did you do before becoming a SF franchisee?
JG: Prior to becoming a franchisee, I worked for Honda Financing services.

SF: Describe your franchise in terms of the types of services you provide most frequently, how many IC or employees you have, etc.
JG: I offer in-home pet sitting for all animals, and dog walks. Pet sitting visits are definitely the most frequently requested service, due to people wanting midday daily breaks for their pets, and out of town travel. I currently have two employees. I used to have IC’s but made the switch to employees in 2016.

SF: What do you like most about being a SF franchisee?
JG: I love most that I am able to help people and relieve them from the stress of worrying about what they are going to do with their pets while they travel or work long hours. Being a franchise owner has brought many amazing client relationships that I cherish.

SF: What is the greatest challenge that you have right now as a SF franchisee?
JG: The biggest challenge I have is trying to stand out from Rover, Wag, and local kids pet sitting for a very cheap price. I know this will always be a challenge, but I want to reach more people and let them know that cheaper is not always best. You get what you pay for.

If you want to connect directly with Janeé, you can reach out to her via email: janee@snagglefoot.com

Thank you Janeé – we are so thankful you are part of the Snaggle Foot family!

Top 3 Pet Industry Trends For 2019

The pet industry is a $72+ billion industry and growing at an average annual rate of 5.5% per year. And it doesn’t show any sign of slowing down[1]. 57% of households in the U.S. owned a pet at the end of 2016[2]. And 46% of American adults admit to spending on such services as delivery, driving, handiwork, pet care and subscription boxes, spending a total of $177 billion per year to make life a little easier[3].

So what does this mean for Snaggle Foot? What are the key trends for 2019? And how can we capitalize on them?

These are things we have spent a fair amount of time discussing at the Home Office. And we want to share with you the latest statistics, information, and our thinking around this important intelligence. Each newsletter will break down key information and provide insights to help you understand the marketplace and your place in it. So let’s dive in.

Growth Trends by Category

This chart shows the growth of five broad categories of pet products and services over the past 18 years. Tracked by the American Pet Products Association (APPA), each year they conduct a survey and then publish the results for the industry. We’ve taken the results from the past 18 years and charted the results to gain insights into what is happening. Here’s what the chart looks like:

PetIndustryTrends

Insights We Can Gain

When we analyze the chart, the data reveals the following facts:

  • Food is by far the largest category in the industry
  • Every category is up over the 18-year time period:
    • Food +133%
    • Supplies/OTC Meds +150%
    • Veterinary Care +157%
    • Live Animal Sales +67%
    • Other Services +439%
  • While Food is the largest category, Other Services is experiencing the most growth
  • It’s interesting that Live Animal Sales has the smallest growth
    • According to AVMA, dogs ownership leads, with approximately 38% of households owning one or more canines—the highest estimated rate of dog ownership since the AVMA started keeping track in 1982.
  • Cats came in second place; about one in four (25%) households had a feline resident.
  • Exotic pets are also more popular than ever, including fish, rodents, reptiles, poultry, livestock and amphibians. Over 13% of American households owned a specialty or exotic pet at the end of 2016—a 25% increase from just five years earlier.

The Other Services category is where Snaggle Foot lives and it has experienced the largest rate of growth by far. This is great news for us, and further digging has revealed additional information that will help guide our marketing and growth strategies. We’ll cover more of this in upcoming issues of the newsletter.

2019 Trend Predictions

The Michelson Found Animals Foundation has recently released a survey in which they identified key trends for industry – all centered on how people are trying to be good pet parents and take the very best care of their pets[1]. The top trends for 2019 are:

  1. Smart Technology for Pets

Technology has permeated every aspect of our lives—even for our four-legged family members. According to the survey, 56% of owners said they have specific tech just for their pet. Some of the most popular pieces of pet tech include:

health and nutrition apps (24%);

pet monitoring cameras (22%);

pet servicing apps (22%); and,

smart toys (20%).

  1. Alternative Health Therapies

Since alternative therapies like acupuncture and essential oils have become more popular with people, it shouldn’t come as a surprise that they’re also increasingly prevalent for pets. For example, 74% of pet parents who have used CBD and hemp-based products have also used them on their pets. And while government is talking about regulations for CBD products, right now it’s an open playing field without a lot of regulation. Look for this to change in the near future.

Pet parents utilize alternative therapies for a variety of reasons, including:

addressing specific medical or behavioral issues (68%);

preventive care (39%); or,

part of an overall health care plan (38%).

  1. Eating Like Owners

Human trends in food are also steadily making their way into the pet aisle. Of the 45% of respondents who follow a diet, 70% say they also put their pet on a special diet. For instance, almost half (47%) of pet parents who eat organic, also feed their pets organic food.

What This Means For Snaggle Foot

There are a number of implications for Snaggle Foot, including:

  • Technology will continue to invade the services we provide. We must stay up to date and savvy about how to use the current technology, and also develop protocols and procedures that recognize the importance of technology to our pet parents.
  • Pet care services, such as what Snaggle Foot provides, will continue to grow in demand. We are sharpening our focus on who is using our services, and who will likely use them in the future. This is leading us to develop new services, and new ways of delivering those services, as well as cultivating new pet parents to become users of Snaggle Foot services.
  • Multi-species households are growing, and that’s great new for Snaggle Foot. As we separate ourselves from other pet service provides, the fact that we provide care for multiple species is a key difference, and one that is becoming more important to pet parents.
  • Spending on pet services differs greatly by generation and gender. Baby Boomers spend an average of just $5/month on pet services (includes walkers & groomers), Gen X spends an average of $9/month, and Gen Y spends an average of $33/month. Yes, this has big implications on who we target as potential new pet parents for Snaggle Foot services. More on this in upcoming issues of the newsletter.

Coming Next Month

We’ll dig deeper into some of the data outlined here, and share with you some of the steps we are taking at the Home Office to help your business grow. In the meantime, if you have questions or comments, please feel free to drop us an email, or chat on our Facebook group.


[1] APPA Growth Trends by Category, 2001-2018

[2] The AVMA 2017-2018 edition of the Pet Ownership and Demographics Sourcebook

[3] finder.com, June 2018, The Cost Of Convenience

[4] Michelson Found Animals Foundation, 2019 Pet Trends

Franchisee Of The Month: Janee Gordon

Each month we plan to feature a different Snaggle Foot franchisee. Our hope is to connect you with one another:
to provide a sense of community,
to foster relationships,
to encourage you to be a resource for one another; and,
to help you know your fellow franchisees.

This month, we begin in Grand Prairie, TX with franchisee, Janee Gordon.

SF: How long have you been a SF franchisee?
JG: I’ve been a franchisee for 4 years now.

SF: What did you do before becoming a SF franchisee?
JG: Prior to becoming a franchisee, I worked for Honda Financing services.

SF: Describe your franchise in terms of the types of services you provide most frequently, how many IC or employees you have, etc.
JG: I offer in-home pet sitting for all animals, and dog walks. Pet sitting visits are definitely the most frequently requested service, due to people wanting midday daily breaks for their pets, and out of town travel. I currently have two employees. I used to have IC’s but made the switch to employees in 2016.

SF: What do you like most about being a SF franchisee?
JG: I love most that I am able to help people and relieve them from the stress of worrying about what they are going to do with their pets while they travel or work long hours. Being a franchise owner has brought many amazing client relationships that I cherish.

SF: What is the greatest challenge that you have right now as a SF franchisee?
JG: The biggest challenge I have is trying to stand out from Rover, Wag, and local kids pet sitting for a very cheap price. I know this will always be a challenge, but I want to reach more people and let them know that cheaper is not alway best. You get what you pay for.

If you want to connect directly with Janee, you can reach out to her via email: janee@snagglefoot.com

Thank you Janee – we are so glad you are part of the Snaggle Foot family!

Are You Tired Yet?

The start of a new year is a busy time – perhaps the busiest of the year! In addition to your day-to-day operations, you are:
  • Wrapping up the previous year
  • Getting ready for taxes
  • Planning the upcoming year
  • Dealing with unplanned events

And this comes on the heels of the end of Q4 activities, which are stressful! The fourth quarter of the year is typically busy with three major holidays, including Thanksgiving. Since Thanksgiving is the busiest travel time of the year, many of your customers are in need of pet services. Juggling the customer needs with your staff availability sometimes means you are pitching in. And then January arrives without any let up in demand for your time.

Handling The Pressure

So how can you retain your sanity when all around you is in chaos and you feel overwhelmed? We know it’s a challenge. But we also know you need to do something to ensure you stay strong – for your business and for your own family. By doing just a few things differently, we believe you can positively impact your business and your life.

Our Sanity Checklist

  • What gives you life? Each of us requires something different to recharge our energy. Some of us need to spend time with a group of friends or family, and afterwards we feel rejuvenated and excited. Others get recharged by spending time alone. Or walking. Or meditating. Or any number of other activities. Give yourself permission to take 20-30 minutes per day and focus on just that one thing that brings life to you. This will pay dividends in your business and your personal life.
  • Do you really need to do that? Look for tasks that can be delegated. Just because you always have done the data entry (or scheduling, or running errands, etc.), doesn’t mean you should be the one to do it. What is the best use of your time? There are certain things that only you can do. Let go of the other tasks and assign them to others. Will they do it perfectly, or just the way you do it? Is that ok? Yes. Delegate intelligently and you will be happier now, and in the future, as your staff begins to learn new tasks. If you want help thinking through the best way to delegate, we’re happy to conference call with you and work through it. We want your life to get more enjoyable. 😉
  • What can wait? You are under a lot of pressure to get things done right now. But does it really need to be done today? Do you really need to get the data entered today? Do you actually have to go to the bank today? When you are feeling overwhelmed, the first step is to make a list of everything that needs to be done. The go back and start prioritizing the items. Prioritizing is a critical step to being efficient. There are only so many hours in a day. What is the best use of your time? Of your staff’s time? What things MUST be done today? What things would be NICE to get done today? Knowing the difference will allow you to let go of some things in favor of focusing on the critical items.

What are some things you do during the fourth quarter and new year to help keep your sanity? How to you juggle work and family? We’d love to know and we’ll share your ideas with the rest of the network. We want you to not only survive the holidays and new year, but thrive.

Top 3 Pet Industry Trends For 2019

The pet industry is a $72+ billion industry and growing at an average annual rate of 5.5% per year. And it doesn’t show any sign of slowing down[1]. 57% of households in the U.S. owned a pet at the end of 2016[2]. And 46% of American adults admit to spending on such services as delivery, driving, handiwork, pet care and subscription boxes, spending a total of $177 billion per year to make life a little easier[3].

So what does this mean for Snaggle Foot? What are the key trends for 2019? And how can we capitalize on them?

These are things we have spent a fair amount of time discussing at the Home Office. And we want to share with you the latest statistics, information, and our thinking around this important intelligence. Each newsletter will break down key information and provide insights to help you understand the marketplace and your place in it. So let’s dive in.

Growth Trends by Category

This chart shows the growth of five broad categories of pet products and services over the past 18 years. Tracked by the American Pet Products Association (APPA), each year they conduct a survey and then publish the results for the industry. We’ve taken the results from the past 18 years and charted the results to gain insights into what is happening. Here’s what the chart looks like:

PetIndustryTrends

Insights We Can Gain

When we analyze the chart, the data reveals the following facts:

  • Food is by far the largest category in the industry
  • Every category is up over the 18-year time period:
    • Food +133%
    • Supplies/OTC Meds +150%
    • Veterinary Care +157%
    • Live Animal Sales +67%
    • Other Services +439%
  • While Food is the largest category, Other Services is experiencing the most growth
  • It’s interesting that Live Animal Sales has the smallest growth
    • According to AVMA, dogs ownership leads, with approximately 38% of households owning one or more canines—the highest estimated rate of dog ownership since the AVMA started keeping track in 1982.
  • Cats came in second place; about one in four (25%) households had a feline resident.
  • Exotic pets are also more popular than ever, including fish, rodents, reptiles, poultry, livestock and amphibians. Over 13% of American households owned a specialty or exotic pet at the end of 2016—a 25% increase from just five years earlier.

The Other Services category is where Snaggle Foot lives and it has experienced the largest rate of growth by far. This is great news for us, and further digging has revealed additional information that will help guide our marketing and growth strategies. We’ll cover more of this in upcoming issues of the newsletter.

2019 Trend Predictions

The Michelson Found Animals Foundation has recently released a survey in which they identified key trends for industry – all centered on how people are trying to be good pet parents and take the very best care of their pets[1]. The top trends for 2019 are:

  1. Smart Technology for Pets

Technology has permeated every aspect of our lives—even for our four-legged family members. According to the survey, 56% of owners said they have specific tech just for their pet. Some of the most popular pieces of pet tech include:

health and nutrition apps (24%);

pet monitoring cameras (22%);

pet servicing apps (22%); and,

smart toys (20%).

  1. Alternative Health Therapies

Since alternative therapies like acupuncture and essential oils have become more popular with people, it shouldn’t come as a surprise that they’re also increasingly prevalent for pets. For example, 74% of pet parents who have used CBD and hemp-based products have also used them on their pets. And while government is talking about regulations for CBD products, right now it’s an open playing field without a lot of regulation. Look for this to change in the near future.

Pet parents utilize alternative therapies for a variety of reasons, including:

addressing specific medical or behavioral issues (68%);

preventive care (39%); or,

part of an overall health care plan (38%).

  1. Eating Like Owners

Human trends in food are also steadily making their way into the pet aisle. Of the 45% of respondents who follow a diet, 70% say they also put their pet on a special diet. For instance, almost half (47%) of pet parents who eat organic, also feed their pets organic food.

What This Means For Snaggle Foot

There are a number of implications for Snaggle Foot, including:

  • Technology will continue to invade the services we provide. We must stay up to date and savvy about how to use the current technology, and also develop protocols and procedures that recognize the importance of technology to our pet parents.
  • Pet care services, such as what Snaggle Foot provides, will continue to grow in demand. We are sharpening our focus on who is using our services, and who will likely use them in the future. This is leading us to develop new services, and new ways of delivering those services, as well as cultivating new pet parents to become users of Snaggle Foot services.
  • Multi-species households are growing, and that’s great new for Snaggle Foot. As we separate ourselves from other pet service provides, the fact that we provide care for multiple species is a key difference, and one that is becoming more important to pet parents.
  • Spending on pet services differs greatly by generation and gender. Baby Boomers spend an average of just $5/month on pet services (includes walkers & groomers), Gen X spends an average of $9/month, and Gen Y spends an average of $33/month. Yes, this has big implications on who we target as potential new pet parents for Snaggle Foot services. More on this in upcoming issues of the newsletter.

Coming Next Month

We’ll dig deeper into some of the data outlined here, and share with you some of the steps we are taking at the Home Office to help your business grow. In the meantime, if you have questions or comments, please feel free to drop us an email, or chat on our Facebook group.


[1] APPA Growth Trends by Category, 2001-2018

[2] The AVMA 2017-2018 edition of the Pet Ownership and Demographics Sourcebook

[3] finder.com, June 2018, The Cost Of Convenience

[4] Michelson Found Animals Foundation, 2019 Pet Trends

Holiday-Cards

Closed for Orders

HOLIDAY CARDS 

The cards available are displayed below, image and inside greeting. They are packaged in boxes of 25. Minimum order is 1 box.

Please submit your orders by October 15th. All card orders will be placed the following week.

Basket Buddies

 BasketBuddies

Size: 7 1/4″ x 5 1/8″

Inside Greeting:

Greetings of the season and every

good wish for the coming year

from your friends at Snaggle Foot

 

lineseperater

Winter Star Gazers ll
WinterStarGazersII

Size: 7 1/4″ x 5 1/8″

Inside Greeting:

in the wonders

of the season

Merry Christmas!

From your friends at Snaggle Foot

 

lineseperater

Anticipated Arrival

AnticipatedArrival

Inside Greeting:

Happy Holidays and Best Wishes

for the coming year

From your friends at Snaggle Foot

 

lineseperater

[ninja_forms id=16]